For the very first time, Coccinelle attends Milano Design Week with a project realized in collaboration with Cracking Art, a brand that has turned plastic regeneration into innovative artistic representation and has adorned squares and building facades worldwide.

The Cracking Art x Coccinelle project features the new Coccinelle Rabbit Bag, which is more than just a cute rabbit-shaped purse – it is a genuine prêt-à-porter work of art celebrating the colourful creativity and the shared sense of responsibility that links the two brands.

The material used to craft the new and exclusive miniature bags comes from the pulverisation of artworks that are no longer used in Cracking Art installations. 
Starting from a blend of 99% recovered plastic and with meticulous attention to detail, Coccinelle brings the Rabbit Bag to life. A playful, refined, and at the same time, nomadic accessory, available in the three most iconic pop shades of Cracking Art – fuchsia, orange, and green – in a limited number of pieces.

The rabbit, always considered as a symbol of new beginnings, serves as Coccinelle's key to join the world of design. One of Cracking Art's most distinctive subjects has been reimagined into a minaudière that transcends the boundaries of traditional leather craftsmanship. By incorporating organic shapes that are more than just functional, it seamlessly merges the worlds of fashion and art.